Miler holiday shirts

Task:

The client asked us to design customized holiday shirts for their winter holiday program.

Big Idea

14 West worked with a designer to come up with a men’s and ladies option. The men’s shirt was a 100% poplin long sleeve button down in custom PMS 294. The shirt had custom buttons and labels, along with an embroidered logo on the pocket. The ladies shirt was a 100% poly velour sparkle knit in custom PMS 294 with silver foil imprint.

Results

  • Quantity: 4050 ladies shirts, 1000 men’s shirts